Crossing The Chasm

With Any New Innovation, Adoption Is Key

Human beings are, by nature, wary of change. It’s a deep-rooted bias that has harks from ancient times when being the one who said: “I wonder if this Yak omelette would taste any better with a cyanide garnish” was a reminder for the village that perhaps plain old Yak was best.

When an organisation looks to deploy a new system or way of working, it’s natural for many to defer to their inner voice that worries things will be worse because it’s different. The mental process happens in a millisecond and most people are unaware it’s happened:

  • It’s different, thus it presents a threat to my understood environment
  • It’s a threat to my understood environment and therefore I should reject it
  • I’ve rejected it which removes the difference and returns me to my norm
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