The Rise of Intelligent Self-Service 

The rise of Intelligent Self-Service: leveraging artificial intelligence (AI), chatbots, knowledge management and more to empower customers to help themselves.

At 4 Roads, we have always helped our customers to form closer relationships with their customers through use of innovative technology. We’ve helped dozens of organisations across the globe revolutionise the way they interact with their customers, enabling them to resolve their enquiry and provide access to invaluable insights.

Since we were formed in 2004, we have witnessed first hand how self-service is becoming the first choice for consumers. After all, in todays digital age, customers want answers now, not tomorrow. That is why, over the past 12 months, we have been extending our services to include Intelligent Self-Service.

Also known as ISS, intelligent self-service solutions encompass several different technologies including chatbots, AI, online communities, knowledge management and more. Intelligent self-service helps customers resolve their enquiry or question in the most cost-effective and efficient manner, within the right context and on the channel of their choice.

During 2018, we have refined our ISS offering and are actively working with forward thinking organisations who are investing in self-service channels and looking to seamlessly integrate them into the user journey. Check out how we created a bespoke self-service platform, featuring artificial intelligence and chatbots for Hitachi Vantara.

Our opinion piece on The Drum, is perfect for more information on what Intelligent Self-Service (ISS) is. The article explains the fundamentals of ISS and how it can be implemented to truly benefit your company. Read the full article here to learn about intelligent self-service.

As premium members of The Drum, 4 Roads are collaborating with them in order to share our expertise with the wider industry by creating insightful and engaging content. Do let us know if there’s a particular topic you’d like us to cover in the comments. 

Also, check out the News and Insights on the 4 Roads blog to see what we’re up too and delve into our previous work here.