"Communicating with over 170 exhibitors all wanting different things is very complicated and time consuming and would lead to mistakes. We needed to simplify this process and make it fairer to clients."
- Enabling customers to take ownership of their registration and sign up process by entering brewery size and additional details to create an editable profile
- Enabling breweries to invite guests and manage lists over each day of the event. This includes automated invite emails requiring confirmation of attendance
- Enables breweries to include ‘add ons’ such as necessary barroom kit on booking order
A series of new features have also just been added to enhance the experience further. These include a feature that allows customer to book multiple stands and allot these to different brands they wish to promote through the event.
In addition, once payment has been taken through the site, CBR’s exhibitors can now make use of a digital event floorplan to select exact stand(s) they wish to occupy for the course of the trade show.
Chris, Hannaway of CBR concludes: “It’s saved so much admin it’s given back a huge chunk of time to the team, so they can concentrate on putting on a good event. What’s more having a technology like this working for us has allowed us to grow and stage new events, safe in the knowledge that the hardest part is now automated.”
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