Despite 88 per cent of marketers already using social to promote messages, and a further eight per cent set to join them in the next year, just a third of marketers think social is an important channel – so where do they go from here?
Hosted by Jonathan Brayshaw, Client Strategic Marketing Advisor at 4 Roads, and Jon Allen, Director, Strategic Alliances at Zimbra, the webinar will explore how brands can develop and implement strategies to really take advantage of social media.
How can brands develop and implement strategies to really take advantage of social media? How do they make it strategically vital to their campaigns?
This discussion will help you understand:
- How your brand can use social media more effectively
- The technology to help you track and make sense of social campaigns
- How social integrates into your wider marketing strategy